Emerce100 2023: Adwise in top three best agencies, Adwise Academy best trainer

The 2023 Emerce100 list has been published, and we are proud to share that Adwise is in the top 3 best, large full-service digital agencies in the Netherlands for the third year in a row. In addition, Adwise Academy was named the Netherlands' best trainer in digital marketing & communications with a record score. A fantastic double recognition of our joint mission.

For the eighteenth time, Emerce has published the Emerce100; the list of decision makers in the Dutch online industry. Just as in 2021 and 2022, Adwise belongs in 2023 to the best three large, full-service digital agencies in the Netherlands. The fact that Adwise Academy came out best in the category of education and training this year makes for a double sense of pride.

"I am incredibly proud of Adwise and Adwise Academy's leading positions in the Emerce100. This is a very nice recognition by the target group itself." Gijs Westerbeek - CEO and founder of Adwise

Innovation power and culture
Gijs attributes the high ranking mainly to the innovativeness and culture of both companies. "Trust is the basis for growth and cooperation. In addition, we are always curious about new developments and challenge ourselves and our customers to develop new smart innovations and creative solutions that define the new status quo. We want to continuously lead the way. Our people & culture strategy is central to this."

Record score for Adwise Academy
Last year, Adwise Academy made its debut in Emerce's prestigious rankings and immediately finished number two in the education and training category. This year, the training and development partner steamed further into first place, with an exceptionally high score. Adwise Academy may now call itself the best trainer in (digital) marketing and communication for a year. It leaves renowned providers such as Frankwatching, TIAS School for Business and Society, Nyenrode and Beeckestijn Business School behind.

Trainers are judged on knowledge/knowledge and flexibility, among other things. Adwise Academy received 6.5 of the maximum 7 stars; the highest score ever for a trainer.

"Immediately second as a newcomer last year and even first this year; I am extremely proud of our Academy team for achieving this in a relatively short period of 2.5 years."  Sannefleur Perik - Business Unit Manager Academy

Tailor-made development paths
Sannefleur Perik, Business Unit Manager of Adwise Academy is proud of this result: "What makes us unique are our trainers - mostly award-winning professionals from Adwise - who are not only didactically strong, but also bring in a lot of practical experience gained from unique cases with leading clients.

In addition, Adwise Academy is not only a trainer, but also a strategic development partner for organizations and their digital marketing and communications teams. We know better than anyone else what tooling, knowledge and skills are needed, now and in the future. In this way, we always help organizations get the best out of their team with customized development paths."

Emerce listing: more than prestige
The Emerce100 is a special annual issue of Emerce that focuses on the results of an independent image survey, conducted by Motivaction and enriched with other relevant market data. Central to this issue is how decision-makers working in online marketing, ICT and e-business have assessed the performance of suppliers and services in the e-business and marketing industry over the past year. The image of the rated companies is displayed on a 7-point scale.

As the online industry has grown rapidly in recent years, it has long since ceased to be about a top-100, but rather about a thousand different companies. This year it was a total of five different areas (Agencies, E-Business Services, Media & Advertising, Software and finally Venture) and 53 categories.